--- title: "More Than a Glossary: A Strategic Tool for Applauz" description: Discover how Avion Rouge turned Applauz’s glossary into a powerful strategic tool for SEO, navigation, and user experience. image: https://avionrouge.com/hubfs/Blog_Media/applauz-glossary.jpg --- [![avion\_rouge\_logo\_w](https://avionrouge.com/hubfs/logo_avion_rouge/avion_rouge_logo_w.svg "avion_rouge_logo_w")](https://avionrouge.com/en/?hsLang=en) [![avion\_rouge\_logo\_w](https://avionrouge.com/hubfs/logo_avion_rouge/avion_rouge_logo_w.svg "avion_rouge_logo_w")](https://avionrouge.com/en/?hsLang=en) - [Cockpit](https://avionrouge.com/en/) - [Services on board](https://avionrouge.com/en/services-on-board) - [Arrivals terminal](https://avionrouge.com/en/portfolio) - [Crew](https://avionrouge.com/en/crew) En - English - [Français](https://avionrouge.com/fr/portfolio/bien-plus-quun-glossaire-un-outil-stratégique-pour-applauz) Free consultation Free consultation Free consultation - [Cockpit](https://avionrouge.com/en/) - [Services on board](https://avionrouge.com/en/services-on-board) - [Arrivals terminal](https://avionrouge.com/en/portfolio) - [Crew](https://avionrouge.com/en/crew) Free consultation Arrivals Terminal | Portfolio # More Than a Glossary: A Strategic Tool for Applauz by [**Avion Rouge Communications**](https://avionrouge.com/en/portfolio/author/avion-rouge-communications) on Sep 2, 2025, 10:41:08 AM ![More Than a Glossary: A Strategic SEO Tool for Applauz | Avion Rouge](https://avionrouge.com/hubfs/Blog_Media/applauz-glossary.jpg) #### Applauz entrusted Avion Rouge with the creation of an online glossary featuring key terms related to its application and industry. But this project went far beyond simply defining words: the goal was to design a powerful tool that enhances SEO, navigation, and user experience.   ## A lever for SEO Each glossary term was designed as a unique entry point to the site. By creating a dedicated page for every word, Applauz benefits from richer semantic linking and increased visibility on search engines. ## Intelligent linking system The glossary doesn’t stand alone — it’s seamlessly connected to the rest of the site. Through automation, every defined term can be linked directly to existing content. This strengthens editorial consistency and multiplies opportunities for users to discover new pages. ## Clean and effective design We focused on a simple, fluid interface to ensure smooth and enjoyable browsing. The design highlights the content while keeping the experience intuitive, whether on desktop or mobile.   #### With this project, Applauz’s glossary has become much more than a list of definitions. It’s now a strategic tool that combines SEO performance, intelligent navigation, and a clear, user-friendly design. Skill Routes: [Website](https://avionrouge.com/en/portfolio/tag/website) ![Jean-Christophe Charlier](https://avionrouge.com/hs-fs/hubfs/Jean-Christophe.png?width=200&height=200&name=Jean-Christophe.png) Schedule a demo of the HUbSpot CMS Website integration and use Book a demo Previous flight [← AskAïa Website](https://avionrouge.com/en/portfolio/aska%C3%AFa-website?hsLang=en) Next flight [Designing a Scalable Dashboard: UX/UI Challenges and Solutions for AskAïa →](https://avionrouge.com/en/portfolio/dashboard-utilisateur-de-aska%C3%AFa?hsLang=en) ## You may also like These Aventures [Creation of a custom theme and integration of the Fireflex website](https://avionrouge.com/en/portfolio/cr%C3%A9ation-dun-th%C3%A8me-custom-et-int%C3%A9gration-du-site-web-de-fireflex?hsLang=en) ![](https://avionrouge.com/hubfs/Imported_Blog_Media/Fireflex-home.png) [Website](https://avionrouge.com/en/portfolio/tag/website) ### Creation of a custom theme and integration of the Fireflex website Auxilio employee mandate Sep 6, 2024, 11:05:13 PM [Implementation of an appointment scheduling manager](https://avionrouge.com/en/portfolio/implementation-of-an-appointment-scheduling-manager?hsLang=en) ![](https://avionrouge.com/hubfs/Imported_Blog_Media/konnexxia-calendrier-1-1.jpg) [Ergonomics of interfaces](https://avionrouge.com/en/portfolio/tag/ergonomics-of-interfaces) ### Implementation of an appointment scheduling manager Implementation of an appointment scheduling manager : Real-time management and synchronization of mu … Jun 22, 2014, 12:00:00 AM [New identity for the continuing education of Polytechnique Montréal](https://avionrouge.com/en/portfolio/new-identity-for-the-continuing-education-of-polytechnique-montreal?hsLang=en) ![](https://avionrouge.com/hubfs/Imported_Blog_Media/cppm-logo-1-01-1.jpg) [graphical charter](https://avionrouge.com/en/portfolio/tag/graphical-charter) ### New identity for the continuing education of Polytechnique Montréal POLYTECHNIC CONTINUING EDUCATION INNOVATES… In order to better serve its clientele, Polytechnique’s … Oct 3, 2012, 12:00:00 AM ### Get Email Notifications ![avion\_rouge\_logo\_w](https://avionrouge.com/hubfs/logo_avion_rouge/avion_rouge_logo_w.svg) Give Wings to Your Communications - [Cockpit](https://www.avionrouge.com/en?hsLang=en) - [Services on board](https://www.avionrouge.com/en/services-on-board?hsLang=en) - [Arrivals terminal](https://www.avionrouge.com/en/portfolio?hsLang=en) - [Crew](https://www.avionrouge.com/en/crew?hsLang=en) [+1 514-998-3748](tel:+15149983748) [info@avionrouge.com](mailto:info@avionrouge.com) English - English - [Français](https://avionrouge.com/fr/portfolio/bien-plus-quun-glossaire-un-outil-stratégique-pour-applauz) - Terms - Privacy - Sitemap © 1995-2026, Avion Rouge Communications Inc. 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